Directory of Pepsi Shirt on Coke Day Resources

Home > Society > Activism > Media > Culture Jamming > Pepsi Shirt on Coke Day

Greenbrier High School of Evans, Georgia, USA, held "Coke in Education Day" to win a $500 local contest by the Coca-Cola Bottling Company of Augusta, and a national contest with a $10,000 prize. Coca-Cola was incorporated in various classroom activities. A Coke marketing executive addressed economics students, chemistry students analyzed the sugar content of Coke, and a Coca-Cola cake recipe was prepared in home economics.

During a photo shoot lining students up to spell out the word "Coke", Mike Cameron wore a T-shirt with the logo of Coca-Cola competitor Pepsi, and was suspended for his "disruptive" behavior.

In response to negative media attention, the suspension was erased from Mike Cameron's record.

Resources in This Category

• PTAs and Commercialism in Schools

  http://epsl.asu.edu/ceru/Community%20Corner/baecherspeech.html
  Speech given by Charlotte Baecher of Consumers Union in February 1999 to approximately 150 PTA representatives in New York State.

• Rock Out Censorship: Student Suspended for Wearing a Pepsi T-Shirt

  http://www.theroc.org/updates/pepsi.htm
  Todd Weise speaks out against the suspension.

• Transparency: Mike Cameron and Coke: The Human Pixel Who Wouldn't

  http://www.transparencynow.com/cameron.htm
  Mike Cameron's pseudo-event. Was it the real thing?

Related Categories

• Home > Business > Food and Related Products > Beverages > Soft Drinks > Coca-Cola
• Home > Society > Activism > In Daily Life > Schools
• Home > Society > Issues > Education > Commercialism

 

Home > Society > Activism > Media > Culture Jamming > Pepsi Shirt on Coke Day

 

---

 

Thanks to DMOZ, which built a great web directory for nearly two decades and freely shared it with the web. About us