Directory of Advertising Resources

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Resources in This Category

• Alex Brown's Marketing and E-Commerce Dictionary of Terms

  http://www.udel.edu/alex/dictionary.html
  A semi-open source dictionary covering terms related to marketing and the internet.

• IFLA.org - Glossary of Marketing Definitions

  http://www.ifla.org/VII/s34/pubs/glossary.htm
  Developed by using Peter Bennett's Dictionary of Marketing Terms. Gives references at the end for further reading.

• Marketing Communications Glossary

  http://www.marcommwise.com/glossaryindex.phtml
  Dictionary of terms related to marketing communications - advertising, public relations, printing.

• MarketingTerms.com

  http://www.marketingterms.com/
  Marketing and internet marketing terms, acronyms, course syllabi, and recommended links.

 

Home > Reference > Dictionaries > By Subject > Business > Advertising

 

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